About
Meet the Founder
You want a coach as invested as you are.
With so much riding on business school applications, it’s important to have an experienced and invested consultant by your side, someone who will be a true partner in your success. After more than two decades in the industry, I understand the challenges and pitfalls of MBA admissions, and work tirelessly to help my clients successfully navigate the process.
You want someone who can help you craft the right message.
Often what determines acceptance or rejection to an MBA program is the ability to differentiate oneself. leveraging my experience as a professional journalist and creative writer, I will help you to identify what is truly important in each of your stories. Working together in a holistic manner, I will coach you to express your truth in a way that will captivate the reader. That process of identifying, shaping, and honing your very best stories, may even reveal a thematic narrative thread that you were not aware ran through your life.

As a seasoned marketing writer, I've developed a strong working knowledge of many industries, and have helped scores of businesses—from startups to established global corporations—hone and deliver their key messages to a targeted audience.
My clients have been admitted to every top MBA program in the world, including Harvard, Stanford, Wharton, Chicago Booth, MIT, LBS, INSEAD, NYU, Kellogg, and dozens of other high-rated and highly-admired programs. I've worked with candidates from numerous fields, including tech, bio-tech, engineering, retail, law, psychology, art, banking, military, and healthcare. I also specialize in EMBA and part/time MBA programs.